Challenge
- MinistryWatch had no existing digital tool to help Christian donors evaluate their giving strategy or assess charitable readiness in a structured, meaningful way.
- The platform needed to appeal to a discerning audience—primarily senior citizens and affluent individuals—who expected a seamless, trustworthy, and highly secure user experience.
- There were no pre-built survey or donation platforms capable of meeting the unique combination of requirements: personalized scoring logic, confidentiality, Christian stewardship alignment, and tailored result generation.
- Donor behavior insights had to be translated into custom workflows that respected privacy, avoided technical overwhelm, and delivered high-value feedback.
- Without an existing backend to manage questions, user sessions, result storage, or PDF export, MinistryWatch needed a fully custom WordPress/PHP solution from the ground up.
- It was essential to create a system that not only captured giving preferences but also recommended ministries, legal advisors, and charitable strategies aligned with the donor’s faith and intent.
Solution
- Planned and built a fully custom WordPress-PHP application to deliver a secure, confidential, and highly personalized assessment experience for donors.
- Developed a custom questionnaire engine with conditional logic, allowing the tool to adapt dynamically based on user responses.
- Implemented private result scoring tied to user inputs, generating individualized stewardship reports with next-step guidance and giving recommendations.
- Enabled secure PDF export of assessment results so donors could download, print, or share their reports with family, financial advisors, or ministry partners.
- Crafted a clean, accessible user interface designed for older users—focusing on legible fonts, clear call-to-actions, mobile responsiveness, and minimal cognitive load.
- Ensured full data privacy compliance with secure session handling and no data retention beyond report generation, in line with the audience’s trust expectations.
Key Results
- Successfully launched the first digital donor readiness tool for MinistryWatch, tailored for Christian givers seeking impact-driven philanthropy.
- Completed assessments delivered real-time, personalized results that donors could act on immediately or discuss with trusted advisors.
- High engagement from first-time users, with over 70% completing the full survey in a single session.
- Positive feedback from ministry leaders and elder donors, praising the clarity, confidentiality, and usefulness of the platform.
- Platform now serves as a cornerstone for MinistryWatch’s donor education and outreach strategy.
The Result of Our Work
Key Results
- Successfully launched the first digital donor readiness tool for MinistryWatch, tailored for Christian givers seeking impact-driven philanthropy.
- Completed assessments delivered real-time, personalized results that donors could act on immediately or discuss with trusted advisors.
- High engagement from first-time users, with over 70% completing the full survey in a single session.
- Positive feedback from ministry leaders and elder donors, praising the clarity, confidentiality, and usefulness of the platform.
- Platform now serves as a cornerstone for MinistryWatch’s donor education and outreach strategy.
